Tradewind Surf

Tradewind Surf has been a trusted name for surfboards and surfing accessories for nearly 20 years—and we’ve been proud to help power their online journey since 2008. In fact, we even designed their iconic TWS logo, setting the tone for the strong brand identity they carry today.

Over the years, we’ve helped Tradewind Surf sell everything from custom surfboards to the leading surfboard models, including softboards and everything else an enthusiast needs to hit the waves. With a strong focus on evolving alongside their business, we’ve delivered three versions of their website: starting with Drupal 6/Ubercart, upgrading to Drupal 7/Commerce, and now transitioning to a high-performing WordPress/WooCommerce site. At every step, we managed design, builds, and seamless data migrations to ensure customers, orders, and key data stayed safe.

But it’s not just about the platform—it’s about growth. With expertise in Google Shopping Campaigns, targeted text ads, Mailchimp eCommerce integration, SEO improvements, and even a custom board rental management solution, we’ve helped take Tradewind Surf from a niche retailer to a standout player in their industry.

Today, their site is fast, secure, and optimised – not just for surfers, but for better search rankings, increased traffic, and more online sales.