Carbono Media crafts and implements digital solutions that drive the results our clients desire. Our small experienced team specialises in Website Design, Development, SEO, Copywriting, and Digital Marketing—making us your all-in-one destination for online excellence.

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Oceania Pool Interiors

Crafting a Superior Online Journey for Oceania Pool Interiors

Oceania Pool Interiors, a pioneering supplier of premium pool render products, has been setting the standard in the Oceania region for over 20 years. Recognized for their expertise in natural quartz pebbles, they have expanded their offerings to include bespoke pre-mixed pool interior finishes. Proudly Australian-made and owned, their products embody quality, consistency, and environmental responsibility, catering to a wide range of design preferences with a variety of colors and textures.

Our Tasks:

  1. Website Design: Developed a visually appealing and easy-to-navigate website that reflects the elegance and sophistication of Oceania Pool Interiors’ products.
  2. Figma Prototype: Utilized Figma to create a high-fidelity prototype, ensuring a seamless user experience design before development.
  3. Custom WordPress Theme: Crafted a unique WordPress theme tailored to the client’s brand and content needs, enhancing site functionality and user engagement.
  4. SEO Strategy & Custom Landing Pages: Implemented a comprehensive SEO strategy, optimizing the site’s visibility and creating custom landing pages aimed at driving conversions and enhancing search engine rankings.
  5. WordPress Multisite Configuration: Developed a multisite setup for both Australia and New Zealand, enabling streamlined content management across different regional sites.
  6. Geographic Redirect: Integrated geo-redirect functionality to ensure visitors are directed to the relevant country site based on their location, improving user experience and engagement.
  7. Custom Projects, Colours Taxonomy, and Product Pages: Created customized taxonomy for projects and colors, alongside detailed product pages, facilitating easier navigation and product discovery for users.

Outcome:

  • The website now boasts a remarkable load time of 1.03 seconds, significantly enhancing user experience.
  • Achieved top 5 organic search results for all our focus keywords within just two months, dramatically improving online visibility and traffic.

Through our comprehensive web solutions, we have enabled Oceania Pool Interiors to showcase their exceptional range of pool renders more effectively to their target audience in Australia, New Zealand, and the Pacific Islands. Our efforts have not only elevated their online presence but also underscored their commitment to quality and innovation in the pool interior market.


Oceania Pool Interiors

Australia, New Zealand, Pacific Islands

2024